My manifesto

Design for People and Cultures

It’s essential to be flexible in the design approach and allow people to shape (or co-shape) an experience based on their needs, pain points, and backgrounds. Sometimes, designers impose their aesthetic or functional choices on people with different backgrounds, resulting in a project that may be aesthetically pleasing but hard to use or with a steep learning curve.

Aim for Regenerative Design

While aiming for “net zero” is a great first step, the ultimate goal should be to have a positive impact on people and the planet. Regenerative design and sharing information for free leads to a more sustainable future for all.

Imperfection as a Weapon

Errors are inevitable. Their presence is the default condition of every project, and we should approach a design with the understanding that perfection doesn’t exist. Instead, we should strive to identify fallacies and areas for improvement. We can use inevitable errors to our advantage, and when we can’t see any, it’s time to ask for help from a fresh pair of eyes. Also, learning from what we discover is essential.

Positive footprint (for me, the others and the planet)

Working together should be a time for growth and self-development by sharing experiences and creating something beneficial for everyone.

Everybody should feel involved and an important part of the team: we’re co-creating something unique together, we’re creating the future. 

Breaks are valuable time

If somebody wants to take a break from what they’re doing is perfectly fine, if not desirable. It provides an opportunity for detachment, allowing the mind to rest and recharge, ultimately leading to better productivity. Breaks are valuable and should be encouraged!